We encourage you to attend one of our popular post-conference seminars. Our seminars will give you additional knowledge to reach donors, discuss the best gift options to achieve your goals and help your organization close more gifts.

  • Integrated Marketing Seminar

Wednesday, September 19, 2018 - 8:30 a.m. to 3:00 p.m.

What should your marketing look like given the latest changes in tax law? Are you prepared to share the right message that resonates with donors? What should you focus on in 2018? The Integrated Marketing Seminar will explain recent tax law changes, provide key insights into positive marketing messages and share successful examples of messaging that works for itemizers, nonitemizers and donors with nontaxable estates. You will walk away with practical ideas for web, email, print and social media marketing to help you engage your donors and close more gifts.

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  • Major & Blended Gifts Seminar

Wednesday, September 19, 2018 - 8:30 a.m. to 3:30 p.m.

Your donors have more reason than ever to make major, blended and planned gifts under the new tax law. The Major & Blended Gifts Seminar will provide the tools to conduct successful donor visits and create custom donor proposals like those used by charities engaged in billion dollar campaigns — at a fraction of the time and cost. Learn how to approach donors for major gifts, illustrate the benefits of blended and planned gifts and produce motivating and effective presentations to close these gifts.

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  • Advanced Seminar

Wednesday, September 19 and Thursday, September 20, 2018 - 8:30 a.m. to 5:00 p.m.

The Advanced Seminar explores basic to complex major and planned gifts and will give you insights into the kinds of gifts that will be attractive to donors who itemize or have a taxable estate. Discover the most effective gift concepts for your major donors including basic and advanced charitable remainder trusts, gifts from IRAs and qualified retirement plans and charitable lead trusts. Learn how to use CresPro cloud software to produce four-page color proposals for your donors.

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